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Mass Customization

Mass Customization

Challenges and Solutions

by Thorsten Blecker and Gerhard Friedrich
Hardback
Publication Date: 29/03/2006

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This book defines the parameters of the emerging business strategy of mass customization, covering the main categories in a systematic examination of: manufacturing systems and mass customization; supply chain management and mass customization; and information systems and mass customization. The book provides a conceptual framework for mass customization, its tools, its solutions, and real-world examples of successful implementations of the business strategy.
ISBN:
9780387322223
9780387322223
Category:
Production & quality control management
Format:
Hardback
Publication Date:
29-03-2006
Language:
English
Publisher:
Springer-Verlag New York Inc.
Country of origin:
United States
Pages:
282
Dimensions (mm):
235x155x17mm
Weight:
1.32kg

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