Originally published by Stevenson, Inc., this practical resource presents new and creative ways for nonprofit organizations to connect with more members through their websites. It includes proven strategies to help attract more would-be members and great examples of member-related website features from a variety of nonprofit organizations and member associations.

Important topics covered include:



Virtual chapters
Personalized web pages
Blogging
Online member services
Publicity
Webcasts
Member orientation materials
Member publications
Testimonials as advertising
Virtual reunions
Online video tours
Social media
Member polls
Electronic banners
Online discussions
Online tools
Virtual meetings
Online communities
E-mail communication
Member benefits
Online renewals

Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.