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Business Model Generation

Business Model Generation

A Handbook for Visionaries, Game Changers, and Challengers

1 Reviews
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Paperback Pub: 20/08/2010

Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises.

If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your… more

ISBN:
9780470876411
9780470876411
Category:
Business & management
Format:
Paperback
Publication Date:
20-08-2010
Language:
English
Publisher:
John Wiley & Sons Inc
Country of origin:
United States
Pages:
288
Dimensions:
241x188x18mm
Weight:
0.7kg

1 Canvas
14 Definition of a Business Model
16 The 9 Building Blocks
44 The Business Model Canvas

2 Patterns
56 Unbundling Business Models
66 The Long Tail
76 Multi-Sided Platforms
88 FREE as a Business Model
108 Open Business Models

3 Design
126 Customer Insights
134 Ideation |
146 Visual Thinking
160 Prototyping
170 Storytelling
180 Scenarios

4 Strategy
200 Business Model Environment
212 Evaluating Business Models
226 Business Model Perspective on Blue Ocean Strategy
232 Managing Multiple Business Models

5 Process
244 Business Model Design Process

Outlook
262 Outlook

Afterword
274 Where did this book come from?
276 References

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1 Review

This small book contains numerous frameworks and tools for practitioners and academics alike
Many are familiar others are more recent or less well known I commend this book
Roger R Collins
Emeritus Professor
AGSM

Contains Spoilers No