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Customer Centric Support Service in the Digital Age

Customer Centric Support Service in the Digital Age

The Next Frontier of Competitive Advantage

by Jagdish N. ShethVarsha Jain Emmanuel Mogaji and others
Hardback
Publication Date: 31/01/2024

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This book explores how customer service can become the singular competitive differentiator for organizations in the digital era.

Given the pace of digitization and the rise in customer expectations post-pandemic, organizations must focus on customer-centricity in all functions in the digital age, providing factors, enablers, and processes for customer service and sharing best practices based on research from global experts.

The book is a valuable resource for students and researchers keen on understanding the new digital landscape in customer service to develop, maintain, and enhance customer relationships.

ISBN:
9783031370960
9783031370960
Category:
Customer services
Format:
Hardback
Publication Date:
31-01-2024
Language:
English
Publisher:
Springer International Publishing AG
Country of origin:
Switzerland
Dimensions (mm):
210x148mm
Weight:
0.54kg

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