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For God, Country, and Coca-Cola

For God, Country, and Coca-Cola

The Definitive History of the Great American Soft Drink and the Company That Makes It

by Mark Pendergrast
Paperback
Publication Date: 14/05/2013

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From its invention as a cocaine-laced patent medicine in the Gilded Age to its globe-drenching ubiquity as the ultimate symbol of consumer capitalism in the twenty-first century, Coca-Cola's dramatic history unfolds as the ultimate business saga. In this fully revised and expanded edition of For God, Country & Coca-Cola , Mark Pendergrast looks at America's cultural, social, and economic history through the bottom of a green glass Coke bottle and tells the captivating story of the world's most recognizable consumer product.
ISBN:
9780465029174
9780465029174
Category:
Food manufacturing & related industries
Format:
Paperback
Publication Date:
14-05-2013
Language:
English
Publisher:
Basic Books
Country of origin:
United States
Edition:
3rd Edition
Pages:
560
Dimensions (mm):
233x155x39mm
Weight:
0.62kg
Mark Pendergrast

Mark Pendergrast is an independent scholar who brews a fantastic cup of coffee. He is the author of many books, including For God, Country and Coca-Cola. He lives in Vermont

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