The Surprising Stories Behind 125 Brand Names
Paperback
Publication Date: 13/12/2004
A history of 150 recognized brand names, written by the creator of the award-winning "Word Detective" Web site, provides humorous information on how popular products and labels were named, in a volume that shares the inspiration behind the identities of everyday products, challenges urban myths, and recounts how respected brands have been compromis
- ISBN:
- 9780743257978
- 9780743257978
- Category:
- Public relations
- Format:
- Paperback
- Publication Date:
- 13-12-2004
- Language:
- English
- Publisher:
- Simon & Schuster
- Country of origin:
- United States
- Pages:
- 192
- Dimensions (mm):
- 203x127x12mm
- Weight:
- 0.15kg
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