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HBR's 10 Must Reads on Business Model Innovation (with Featured Article Reinventing Your Business Model by Mark W. Johnson, Clayton M. Christensen, and Henning Kagermann)

HBR's 10 Must Reads on Business Model Innovation (with Featured Article Reinventing Your Business Model by Mark W. Johnson, Clayton M. Christensen, and Henning Kagermann)

by Steve BlankClayton M. Christensen Mark W. Johnson and others
Paperback
Publication Date: 01/08/2019

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Your company needs a winning business model to thrive - and it may soon need to reinvent that business model to survive.

If you read nothing else on business model innovation, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you set up a model for success and stay ahead of your competitors.

This book will inspire you to:

  • Build a new business in an established organisation
  • Give your traditional offerings a shot in the arm
  • Understand how a business model differs from a strategy
  • Establish digital business models around traditional products
  • Adopt the practices of lean start-ups
  • Reimagine your core business as a platform
  • Counter threats by revolutionising your business model
ISBN:
9781633696877
9781633696877
Category:
Entrepreneurship
Format:
Paperback
Publication Date:
01-08-2019
Language:
English
Publisher:
Harvard Business Review Press
Country of origin:
United States
Pages:
256
Dimensions (mm):
210x140mm
Clayton M. Christensen

Clayton M. Christensen is the Kim B. Clark Professor of Business Administration at the Harvard Business School. In addition to his most recent book, How Will You Measure Your Life, he is the author of seven critically-acclaimed books, including several New York Times bestsellers - The Innovator''s Dilemma, The Innovator''s Solution and most recently, Disrupting Class. Christensen is the co-founder of Innosight, a management consultancy; Rose Park Advisors, an investment firm; and the Innosight Institute, a non-profit think tank. In 2011, he was named the world’s most influential business thinker by Thinkers50.

Mark W. Johnson

Mark W. Johnson cofounded the strategy and innovation management consultancy Innosight with Clayton M. Christensen in 2000.

His books include Dual Transformation (2017) and Reinvent Your Business Model (2018), both published by Harvard Business Review Press.

He lives in Belmont, Massachusetts, with his wife, Jane Clayson Johnson, and their younger children. 

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