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Infonomics

Infonomics

How to Monetize, Manage, and Measure Information as an Asset for Competitive Advantage

by Douglas B. Laney
Hardback
Publication Date: 19/09/2017

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PART I: MONETIZING INFORMATION;

1. Why Monetize Information; 2. Top Ways to Monetize Information; 3. Methods for Monetizing Information; 4. Analytics: The Engine of Information Monetization;

PART II: MANAGING INFORMATION;

1. Information Management Maturity and Principles; 2. Information Supply Chains and Ecosystems; 3. Leveraging Asset Management Standards and Approaches; 4. Applied Asset Management for Improved Information Management Maturity;

PART III: MEASURING INFORMATION;

1. Is Information An Asset?; 2. Who Owns the Information?; 3. Quantifying and Accounting for Information Assets; 4. Adapting Economic Principles for Information; 5. Infonomics Trends; APPENDIX; A. Information Management Maturity Challenges; B. Landmark legal rulings related to the question of information property rights.

ISBN:
9781138090385
9781138090385
Category:
Business strategy
Format:
Hardback
Publication Date:
19-09-2017
Publisher:
Taylor & Francis Ltd
Country of origin:
United Kingdom
Pages:
344
Dimensions (mm):
229x152mm
Weight:
0.62kg

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