Jo Parker is writer who lives in Stockbridge, Massachusetts. Flora Waycott graduated with a degree in Textile Design from the Winchester School of Art.

She draws inspiration from elements of nature and everyday objects, incorporating these with sweet characters and patterns.

Influenced by her childhood spent in Japan, her work is characterized by her playful and whimsical style and has appeared in magazines, books, greetings cards, stationery, wall art, children's apparel and more. She is based in Perth, Australia.