Traditionally men have been seen as reluctant to access health services but getting men to engage with their health isn't an impossible task once you're equipped with a few tricks of the trade. This concise easy to read guide offers a no-nonsense practical approach to the development and implementation of men's health programmes. Based on years of wide-ranging experience the book is designed for anyone who is involved in service delivery for men and boys and demonstrates what can be achieved with adequate resources a flexible approach and a sound understanding of men's needs. It is ideal for all healthcare professionals and managers and medicine and nursing students undertaking specialist men's health and health promotion courses. It is also of great interest to teachers and youth leaders including school nurses. Healthcare policy makers and shapers will find it enlightening reading.