This publication deals with practice issues in Facial Plastic Surgery. Top consultants to cosmetic surgeons present topics of absolute value in the current economy. Topics include:



Creating a Culture of Accountability in the Office
Office Managers' Forum
The Art of the Successful Consultation
Electronic Medical Record - Something to Consider
Establishing a Profitable Skin Care Practice in a Plastic Surgery Office
9 Worst Advertising Mistakes
The Value of One Patient
5 Secrets to Leveraging Maximum Buying Power with Your Media Project
Auditing your practice: Non-financial variables to survive, or thrive
Showcase your service: Social Media and Marketing Basics in a Dynamic, Over-Populated, Mixed-Message, and Highly Competitive World
Retailicine, Somewhere Between Retail and Medicine
Shifts Happened - Time to Optimize your Practice
Essential Marketing Tips: Build Your Own Brand one Step at a Time
Being a Responsible Leader; Tips to Get You Busy; Internet Marketing