1. How Popular is Movie Going?.- 2. Are the Most Expensive Movies the Most Successful?.- 3. Is Studio Size Important to Box Office Performance?.- 4. What about Distribution, Exhibition and Timing Factors?.- 5. Does Marketing and Promotion Create Box Office Success?.- 6. Are Some Genres More Profitable Than Others?.- 7. Does Sex, Horror and Violence Sell Movies?.- 8. What is the Impact of Regulatory Classification?.- 9. How Important is the Screenplay to Box Office Performance?.- 10. Why Are Sequels So Popular in Hollywood?.- 11. How Significant is Star Power?.- 12. Do Awards Make a Difference?.- 13. What is the Role of Critics' Reviews?.- 14. How Important Is It to Get Movie-Goers On-side?.- 15. Is There a Formula for Success?
- ISBN:
- 9783319718026
- 9783319718026
-
Category:
- Film
- Format:
- Hardback
- Publication Date:
-
25-03-2018
- Language:
- English
- Publisher:
- Springer International Publishing AG
- Country of origin:
- Switzerland
- Dimensions (mm):
- 210x148mm
- Weight:
- 0.49kg
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