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Principles of Marketing

Principles of Marketing

Scandinavian Edition

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Paperback Pub: 23/07/2020
Principles of Marketing, Scandinavian Edition is an ideal introductory text for undergraduate students and practitioners alike. This book, the third Scandinavian edition, is true to Kotler and Armstrong's classic conceptual framework, which has proved itself an exceptional introduction to marketing… more
ISBN:
9781292354996
9781292354996
Category:
Sales & marketing
Format:
Paperback
Publication Date:
23-07-2020
Publisher:
Pearson Education Limited
Country of origin:
United Kingdom
Edition:
3rd Edition
Pages:
552
Dimensions:
265x196x22mm
Weight:
1.03kg

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