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Research Methods in Intercultural Communication

Research Methods in Intercultural Communication

A Practical Guide

by Zhu Hua
Paperback
Publication Date: 08/01/2016

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Research Methods in Intercultural Communication introduces and contextualizes the most important methodological issues in the field for upper-level undergraduate and graduate students. Examples of these issues are which paradigms and how to research multilingually, interculturally and ethnically.     

  • Provides the first dedicated and most comprehensive volume on research methods in intercultural communication research in the last 30 years
  • Explains new and emerging methods, as well as more established ones. These include: Matched Guise Technique, Discourse Completion Task, Critical Incident  Technique, Critical Discourse Analysis, Ethnography, Virtual Ethnography,  Corpus Analysis, Multimodality, Conversation Analysis, Narrative Analysis, Questionnaire and Interview.
  • Assists readers in determining the most suitable method for various research questions, conceptualizing the research process, interpreting results, and drawing conclusions
  • Supports students from start to finish with key terms, suggestions for further reading, research summaries, and sound guidance from experienced scholars and researchers
ISBN:
9781118837436
9781118837436
Category:
linguistics
Format:
Paperback
Publication Date:
08-01-2016
Language:
English
Publisher:
John\Wiley#& Sons, Incorporated
Country of origin:
United States
Dimensions (mm):
241.3x167.6x22.9mm
Weight:
0.52kg

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