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SPEAK

SPEAK

by Deanna D. SellnowKathleen S. Verderber and Rudolph F. Verderber
Paperback
Publication Date: 06/10/2017

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Through ongoing research into students’ workflows and preferences, SPEAK4 from 4LTR Press combines an easy-reference, paperback textbook with Chapter Review Cards and an innovative online experience all at an affordable price.

New for this edition, students explore SPEAK4 anywhere, anytime and on most devices with SPEAK4 Online! With the intuitive StudyBits™ functionality, students study more effectively and can visually monitor their own progress. Coupled with straightforward course management, assessment and analytics for instructors, SPEAK4 with Online engages students of all generations and learning styles and integrates seamlessly into your Public Speaking course.

SPEAK4 features two new appendices: one on Interviewing and one on outlining; these address basic skills and requirements for success in these areas as they pertain to speech communication. Additionally, new visually exciting concept videos have been created in SPEAK Online which will help students absorb key concepts.

Features

  • Every 4LTR Press solution comes complete with an engaging print textbook, tear-out review cards and an interactive digital solution, which offers study tools and the full text narrative--all delivered and influenced by a deep understanding of students' workflow and learning styles. Available as print with online, print only or online only, students have their choice of format all at the same affordable price. 
  • Shorter, comprehensive chapters in a modern design present content in a more engaging and accessible format that increases the number of students who read the chapter without minimizing coverage for your course. 
  • Tear-Out Review Cards at the back of the Student Edition provide students a portable study tool containing all the pertinent information for class and test preparation. 
  • Based on research and input from instructors of public speaking, SPEAK4 includes two new appendices; one on Interviewing, and the other on Outlining. These address basic skills and requirements for success in these areas as they pertain to Speech Communication.
ISBN:
9781337407021
9781337407021
Category:
Media studies
Format:
Paperback
Publication Date:
06-10-2017
Language:
English
Publisher:
Cengage South-Western
Country of origin:
United States
Edition:
4th Edition
Pages:
352
Dimensions (mm):
274.32x213.36x17.78mm
Weight:
0.82kg
Deanna D. Sellnow

Deanna D. Sellnow, PhD, is Professor of Strategic Communication in the Nicholson School of Communication at the University of Central Florida and conducts faculty development workshops on instructional communication pedagogy.

Published in regional, national, and international journals, her research focuses on the rhetoric of popular culture, particularly music as communication, and instructional communication as it occurs in conventional and nonconventional classrooms, as well as in risk and crisis contexts. She is co-author of COMMUNICATE!, COMM, SPEAK, and THE CHALLENGE OF EFFECTIVE SPEAKING, all with Cengage.

Kathleen S. Verderber

Kathleen S. Verderber is Associate Professor of Management Emeritus at Northern Kentucky University. She holds an MA in Speech Communication as well as an MBA and a PhD in organizational behavior from the University of Cincinnati. Dr. Verderber has consulted with various civic, professional, and business organizations.

She has published numerous articles in several journals and has presented papers at communication and management conferences. She is a coauthor of COMMUNICATE! THE CHALLENGE OF EFFECTIVE SPEAKING IN A DIGITAL AGE, COMM, and SPEAK all with Cengage Learning, and author of INTER-ACT: INTERPERSONAL COMMUNICATION, CONCEPTS, SKILLS, AND CONTEXTS with Oxford University Press.

Rudolph F. Verderber

Rudolph F. Verderber is Distinguished Teaching Professor of Communication Emeritus at the University of Cincinnati and former National Speaker's Association Professor of the Year -- as well as one of the all-time best-selling communication studies authors.

The strength of his basic texts lies in his ability to explain and exemplify concepts, theories, and skills to introductory level students.

His Cengage Learning texts -- COMMUNICATE!, THE CHALLENGE OF EFFECTIVE SPEAKING, COMM, and SPEAK -- have a reputation for being student favorites due to their accessible presentation of theory and skills.

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