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The Franchise: Lebron James and the Remaking of the Cleveland Cavaliers

The Franchise: Lebron James and the Remaking of the Cleveland Cavaliers

by Brian Windhorst and Terry Pluto
Paperback
Publication Date: 30/01/2015
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An in-depth look at how a team and a city were rebuilt around LeBron James . . .

When the Cleveland Cavaliers drew the top pick in the 2003 NBA draft, the entire city buzzed with excitement. How often does a superstar come along? Especially for Cleveland, a midmarket Rust Belt city without a sports championship in forty years. Especially for the Cavaliers, a long-struggling team that had never reached the NBA finals.

Soon, everyone had something riding on LeBron: a billionaire team owner wanting a return on his investment . . . teammates eager for a championship ring . . . the league looking for the next Michael Jordan to promote . . . the shoe company with its record-breaking endorsement deal . . . even popcorn vendors in the stands of Quicken Loans Arena and servers waiting tables at downtown restaurants.

Award-winning sports journalists Terry Pluto and Brian Windhorst tell the converging stories of a struggling franchise and a hometown teenage phenom. This book will fascinate any basketball fan who wants the inside story of how LeBron James became the young superstar shouldering the weight of an entire NBA franchise.

ISBN:
9781938441615
9781938441615
Category:
Basketball
Format:
Paperback
Publication Date:
30-01-2015
Language:
English
Publisher:
Gray & Company Publishers
Country of origin:
United States
Dimensions (mm):
215.9x139.7x11.43mm
Weight:
0.19kg
Brian Windhorst

Brian Windhorst has covered the NBA for ESPN since 2010. He began covering LeBron James in 1999 and was the daily beat writer on the Cleveland Cavaliers for the Akron Beacon Journal and Cleveland Plain Dealer from 2003 to 2010.

He is also the co-author of three books, including the New York Times bestseller Return of the King, The Franchise, and The Making of an MVP.

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If we are able to secure you a copy of the title, our supplier will despatch it to our Sydney warehouse.  Once received we make sure it is in perfect condition and then despatch it to you via the Australia Post eParcel service, which includes online tracking.  You will receive a shipping notice from us when this occurs.

You can find this item in:

Sport & leisure industries Biography: sport Basketball
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