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The Friction Project

The Friction Project

How Smart Leaders Make the Right Things Easier and the Wrong Things Harder

by Robert I. Sutton and Huggy Rao
Paperback
Publication Date: 06/05/2025

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'If every leader took the ideas in this book seriously, the world would be a less miserable, more productive place.' Adam Grant, author of Think Again

Every organisation is plagued by destructive friction. Lengthy and convoluted emails, inefficient processes, and antiquated procedures can all be obstacles to excellence at work.

Yet some forms of friction are incredibly useful. Often teams need to slow down, struggle and develop some bad ideas to find that rare good one. And leaders who attempt to improve workplace efficiency often make things even worse.

Drawing from seven years of hands-on research, The Friction Project by bestselling authors Robert I. Sutton and Huggy Rao teaches readers how to become "friction fixers."

Sutton and Rao will help you to:

identify where to avert and repair bad organisational friction


  • acknowledge where to maintain and inject good friction

  • reframe friction troubles that can't be immediately fixed, so they feel less threatening

  • repair failing organisations

The Friction Project is the ultimate guide to making the right things easier and the wrong things harder.


'Hard to put down and easy to like, this is a business book to savour.' Tim Harford, author of The Data Detective

ISBN:
9780241594865
9780241594865
Category:
Working patterns & practices
Format:
Paperback
Publication Date:
06-05-2025
Language:
English
Publisher:
Penguin Publishing Group
Country of origin:
United States
Dimensions (mm):
198x129x15mm
Robert I. Sutton

Robert I. Sutton is Professor of Management Science and Engineering in the Stanford Engineering School. He is co-founder of the Center for Work, Technology and Organization, which he co-directed from 1996 to 2006.

Sutton is also co-founder of the Stanford Technology Ventures Program and the new Hasso Planter Institute of Design, a multi-disciplinary program at Stanford that teaches and spreads “design thinking.”

He is an IDEO Fellow, member of the Institute for the Future’s Board Trustees, and a Professor of Organizational Behavior, by courtesy, at the Stanford Graduate School of Business.

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