Basics of Behavioral Science in Marketing: Q&A for Entrepreneurs simplifies the key concepts of behavioral science and shows how they can be applied to marketing, especially for entrepreneurs and small business owners. It offers practical Q&A and real-world examples to help you understand your customers better, create trust, and craft effective strategies.

Covering topics like emotional triggers, pricing psychology, and customer loyalty, it’s filled with actionable tips to improve your business and connect with your audience. Perfect for those seeking clear, easy-to-follow advice to boost sales and build lasting relationships.