In the twentieth century, cumulative millions of readers received books by mail from clubs like the Book-of-the-Month Club, the Book Society or Bertelsmann Club. This Element offers an introduction to book clubs as a distribution channel and cultural phenomenon, and shows that book clubs and book commerce are linked inextricably. It argues that a global perspective is necessary to understand the cultural and economic impact of book clubs in the twentieth and into the twenty-first century. It also explores central reasons for book club membership, condensing them into four succinct categories: convenience, community, concession and, most importantly, curation. This title is also available as Open Access on Cambridge Core.
Epub (Kobo), Epub (Adobe)
Publication Date: 29/02/2020
- ISBN:
- 9781108571562
- 9781108571562
- Category:
- Literary theory
- Format:
- Epub (Kobo), Epub (Adobe)
- Publication Date:
- 29-02-2020
- Language:
- English
- Publisher:
- Cambridge University Press
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