Book Marketing on a Shoestring - How Authors Can Promote their Books Without Spending a Lot of Money

Book Marketing on a Shoestring - How Authors Can Promote their Books Without Spending a Lot of Money

by Doris-Maria Heilmann
Publication Date: 30/11/2017

Share This eBook:

  $5.99

During the last seven years, roughly nine million new self-published books have appeared. Almost all are available at online retailers’ websites. In addition, these titles will be offered for many years to come. Most of them are in digital format and will never go “out of print.


The “gold rush” seems to be over, and author-publishers have to compete for readers with major publishing houses/media conglomerates, who jumped finally on the e-book bandwagon.

You may not be a New York Times bestselling author with a publicist—yet. So, if you want to succeed at self-publishing, you’ll want to learn everything you can about professional book layout, publishing, and traditional book marketing methods.


This author-guide to free (or very low cost) book marketing and professional publishing, provides authors with valuable tips and hands-on instructions how to connect directly with their readers, how to find lots of bloggers and book reviewers, establish a solid platform and strengthen their author brand.

Content marketing secrets and the latest social media tips will enable authors to capitalize on their writing competence and to increase their readership tremendously.

ISBN:
9781988664217
9781988664217
Category:
Sales & marketing
Publication Date:
30-11-2017
Language:
English
Publisher:
1+1=1 Publishing
Doris-Maria Heilmann

Doris-Maria Heilmann has more than 30 years experience in writing, (German and English) publishing and book marketing. Writing essays was what she liked most in school: "A chocolate bar was the first prize in an essay writing contest that I won when I was in grade 4 back in Europe. This was 50 years ago and I barely remember the exact topic, but it had something to do with fire, as I received the prize from a huge guy in full firefighter regalia."

Doris started her writing and teaching career in the field of commercial aviation and pilot training. She published not only several books, but also her own flight and travel magazine "USA BY AIR", which was a great success.

Magazine and Book Publisher
She learned a lot in this role during these years as a magazine publisher-editor-art-director-marketing-manager and later started also to self-publish (in German-speaking countries), mostly technical and non-fiction books in the world of aviation.

E-Publishing and Book Marketing
At Algonquin College in Ottawa, Canada, she studied e-publishing and marketing, including web and graphic design, professional photography, writing for the web, editing, investigative journalism, social media and e-marketing. As publishing evolves at a fast pace, Doris studies constantly the digital and print publishing market, and writes about news in these fields.

Seminars / Workshops / Public Speaking
Her seminars and workshops (on- and offline, see: http://111Publishing.com/seminars) and her consulting service cover among others: Publishing strategies, publishing contracts, print and digital production, pre-publishing, book design, establishing an author platform and brand, book marketing and promotional campaigns, social media as well as book and e-book distribution.

This item is delivered digitally

Reviews

Be the first to review Book Marketing on a Shoestring - How Authors Can Promote their Books Without Spending a Lot of Money.