HBR's 10 Must Reads on Communication (with featured article "The Necessary Art of Persuasion," by Jay A. Conger)

HBR's 10 Must Reads on Communication (with featured article "The Necessary Art of Persuasion," by Jay A. Conger)

by Deborah TannenRobert B. Cialdini Nick Morgan and others
Epub (Kobo), Epub (Adobe)
Publication Date: 12/03/2013

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The best leaders know how to communicate clearly and persuasively. How do you stack up?


If you read nothing else on communicating effectively, read these 10 articles. We’ve combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you express your ideas with clarity and impact—no matter what the situation.


Leading experts such as Deborah Tannen, Jay Conger, and Nick Morgan provide the insights and advice you need to:



  • Pitch your brilliant idea—successfully

  • Connect with your audience

  • Establish credibility

  • Inspire others to carry out your vision

  • Adapt to stakeholders’ decision-making style

  • Frame goals around common interests

  • Build consensus and win support

ISBN:
9781422191514
9781422191514
Category:
Business communication & presentation
Format:
Epub (Kobo), Epub (Adobe)
Publication Date:
12-03-2013
Language:
English
Publisher:
Harvard Business Review Press
Robert B. Cialdini

Robert B. Cialdini, Ph.D. holds dual appointments at Arizona State University. He is a W. P. Carey Distinguished Professor of Marketing and Regents' Professor of Psychology, and has been named Distinguished Graduate Research Professor.

Dr. Cialdini is also president of Influence At Work, an international training and consulting company based on his groundbreaking body of research on the ethical business applications of the science of influence.

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