“A practical text for helping anyone develop the ability to speak and become more effective.” —Terrence J. McCann, Toastmasters International

“A how-to classic.” —The Washington Post

With more than 65,000 copies sold in two editions and recommended by Forbes and U.S. News & World Report,this newly updated and expanded guide offers sound advice on every aspect of researching, writing, and delivering an effective speech. Filled with meaningful anecdotes, compelling examples, and practical advice, this accessible guide will help you speak with confidence and authority.

Speechwriter and coach Joan Detz covers everything from the basics to the finer points of speaking with passion, persuasion, and style. Topics include:

• Assessing your audience


• Researching your subject—and deciding what to leave out


• Keeping it simple


• Using imagery, quotations, repetition, and humor


• Special-occasion speeches


• Speaking to international audiences


• Using Power Point and other visual aids


• And many more

Updated to include new examples and the latest technology, as well as a section on social media, this is a time-saving, success-boosting must-have for anyone who writes and delivers speeches, whether they are novices or experienced veterans at the podium.