Every now and then a decision has to be made. A choice has

to be made among the numerous alternatives available. This

choice can be made with the help of the cognitive abilities of a

person. But only the use of cognitive abilities will lead to a

biased decision which is based on past experiences and cultural

preferences. Therefore, there are specific strategies and methods

devised that can be used in order to improve the quality of

the decisions. The quality of the decision matters so much

because of the future depends on the decision made in the

present. Efficient decisions lead to efficient use of resources and

help in achieving objectives and facing challenges.