London Underground By Design

London Underground By Design

by Mark Ovenden
Epub (Kobo), Epub (Adobe)
Publication Date: 09/05/2019

Share This eBook:

  $21.99

Since its establishment 150 years ago as the world's first urban subway, the London Underground has continuously set a benchmark for design that many transit systems around the world - from New York to Tokyo to Moscow and beyond - have followed. London Underground by Design is the first meticulous study of every aspect of that feat.


Beginning in the pioneering Victorian age, Mark Ovenden charts the evolution of architecture, branding, typeface, map design, interior and textile styles, posters, signage and graphic design and how all these came together to shape not just the identity of the Underground, but the character of London itself. This is the story of some of the most celebrated figures in design history - from Frank Pick, the guru who conceptualised the design of the modern Tube with his idea of 'design fit for purpose', to Harry Beck, the creator of the Tube map, and from Marion Dorn, one of the leading textile designers of the 20th Century, to Edward Johnston, creator of the distinctive font that bears his name. Rich with stunning illustrations, London Underground by Design shows that design is about more than aesthetic pleasure, but is crucial to how we get around.

ISBN:
9780141991504
9780141991504
Category:
Illustration & commercial art
Format:
Epub (Kobo), Epub (Adobe)
Publication Date:
09-05-2019
Language:
English
Publisher:
Penguin Books Ltd
Mark Ovenden

Mark Ovenden is a British writer and broadcaster. At the age of seven, he travelled alone ten miles on the London Underground, armed only with a map. He later gained entry to a Graphic Design course by submitting a reworking of the London tube map. His previous books are Transit Maps of the World, Great Railway Maps of the World, Metro Maps of the World, Paris Metro Style and London Underground by Design. He is a Fellow of the Royal Geographic Society.

This item is delivered digitally

Reviews

Be the first to review London Underground By Design.