This eBook" Make Ideas Happen: Think Creatively, Critically and Productively" is a vital guide for those seeking to enhance their creative and critical thinking skills in the academic and business world for productive outcomes. It presents a comprehensive exploration of the essential components that drive innovation and effective problem-solving in the world today. The principle that everyone has the capacity for creativity is pivotal; it is not limited to a select few but can be harnessed by all individuals. The concept of Darwinist principles applied to the business environment suggests that adaptation and evolution are key to sustaining success.