What would you say if you knew there was ONE solution to every man’s most vexing problems?

- Bigger muscles? Easy.

- Less fat? Check.

- More intelligence? No problem.

- Eating pizza, burgers, drinking beer and being strong, fit and lean? Of course.

- A wild sex life? Yes, there’s drugs-free fix for that too…

The solution is in this book. Written by health pioneers and advisors to key influencers, including Tim Ferriss and Gary Vaynerchuk, Man 2.0 presents a unique 4-week diet and fitness plan to make you look and feel like the man you want to be.

Clear and simple, the authors’ game-changing plan is the culmination of 10 years of work and research into the science of natural hormone optimisation. It involves a combination of intermittent fasting, carbs and calorie cycling, macronutrient manipulation, a targeted fitness regime (no more endless exercising) and a weekly overeating day. Within the first week you will feel better in terms of brain functioning, energy and sex drive; within two you will start to notice fat loss; and by the end of four weeks you can expect to have lost on average 8–11lbs (3–5kg) of fat and gained about 1–3lbs (½–1 ½kg) of muscle.

Man 2.0 is not just about getting quick results: it presents a whole new way of life. It offers a cutting-edge look at the future of health and the key to how every man can become the person he wants to be.