One Strategy

One Strategy

by Marco Iansiti and Steven Sinofsky
Epub (Kobo), Epub (Adobe)
Publication Date: 01/05/2016

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Learn from the concepts, capabilities, processes, and behaviors that aligned around one strategy with the hard-won, first-person wisdom found in One Strategy.


Challenging traditional views of strategy and operational execution, this book-written by Microsoft executive Steven Sinofsky with Harvard Business School professor Marco Iansiti-describes how you can drive innovation by connecting the potential of strategic opportunities to the impact of operational execution.



  • Lessons from the unique combination of real-world experience managing a large scale organization with academic research in strategy and innovation

  • Reveals what it takes to align a complex organization around one strategy, manage its execution, and reach for "strategic integrity"

  • Written by Microsoft executive Steven Sinofsky with Harvard Business School professor Marco Iansiti-a combined forty years of management and research experience

  • A unique perspective on strategy development, alignment, and execution


Drawn from Sinofsky's internal Microsoft blog where he communicated some of the management processes the team put to work while developing a 4,000 person, multi-year project-Microsoft Windows 7-One Strategy shares the hard-won insights you can use to successfully make the leap from strategy to execution.

ISBN:
9780470590058
9780470590058
Category:
Business strategy
Format:
Epub (Kobo), Epub (Adobe)
Publication Date:
01-05-2016
Language:
English
Publisher:
Wiley

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