Reconceptualizing English for International Business Contexts

Reconceptualizing English for International Business Contexts

by Elma Dedović-Atilla and Vildana Dubravac
Epub (Kobo), Epub (Adobe)
Publication Date: 05/08/2022

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This book presents a critique of current English as a Business Lingua Franca (BELF) practices using research conducted in Bosnia and Herzegovina. The authors identify English communication behaviors that hinder or promote success in the workplace, and trace these back to curricula and teaching practices. The authors suggest which skills employers need and expect from employees, and question whether English courses concerned with general academic English skills and business vocabulary are sufficient training for linguistically-complex workplaces. The book also examines whether the focus on achieving native-like proficiency with high grammatical standards and a strong emphasis on form are adequately preparing students who aspire to use English in professional contexts as a means to ‘get their job done’.

ISBN:
9781800416017
9781800416017
Category:
Communication studies
Format:
Epub (Kobo), Epub (Adobe)
Publication Date:
05-08-2022
Language:
English
Publisher:
Channel View Publications

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