Selling the Arsenal of Democracy

Selling the Arsenal of Democracy

by Glenn A. Knoblock
Epub (Kobo), Epub (Adobe)
Publication Date: 31/12/2022

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This work tells the full story of the weapons, including fighter-planes, tanks, ships, and guns, that America produced during the war to defeat the Axis powers, and how they were "sold" to those at home through the countless advertisements that appeared in popular magazines. Though well-known companies such as General Motors, Ford, Kelvinator, and B.F. Goodrich, and a whole host of others, could no longer sell their products to consumers, they instead turned their factories towards supplying the Arsenal of Democracy. In order to keep their names in the public spotlight, these companies advertised in great detail the weapons they were building; Cadillac touted its efforts in supplying components for Sherman tanks and P-38 Lightning fighters, Ford no longer built cars in Detroit, but B-24 Liberator bombers and Jeeps, while the home appliance company Kelvinator built aircraft components and flame-throwers. The story behind these advertisements, many of them stunning visuals which are here reproduced in color, is a unique aspect of World War II history that will both surprise and delight.

ISBN:
1230006023195
1230006023195
Category:
Military history
Format:
Epub (Kobo), Epub (Adobe)
Publication Date:
31-12-2022
Language:
English
Publisher:
Fonthill Media

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