The Economics of Sport and Recreation

The Economics of Sport and Recreation

by Peter Taylor and Chris Gratton
Epub (Kobo), Epub (Adobe)
Publication Date: 09/09/2002

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The Economics of Sport and Recreation provides a much needed and up-to-date analysis of sport's contribution to the global economy. This new edition covers all aspects of the economics of sport and recreation but gives prominence to the staggering rise of the commercial sector over the last decade. Special attention is paid to the economics of the sports goods industry, the economics of sports sponsorship, the economics of major sports events, the economics of professional team sports, and the economic relationship between sport and broadcasting.

In the first edition of this book published in 1985, the emphasis was on the government and voluntary sectors as the lead sectors in the sports market. As we enter the next millennium, it is the commercial sector that is the lead sector in the sports market and this is reflected in the content and structure of the new book.

Aimed specifically at students engaged in the study of sport and its interaction with the economy, this book will be an invaluable resource.

ISBN:
9781135824891
9781135824891
Category:
Economics & Business
Format:
Epub (Kobo), Epub (Adobe)
Publication Date:
09-09-2002
Language:
English
Publisher:
Taylor & Francis
Peter Taylor

Peter Taylor studied Nutritional Medicine under Dr L Plaskett and, while practising in the west of England, wrote two books. Overweight? Overtired? The solution and What's in my Food? were both written in response to the grave concern Peter has regarding the physical pain and misery many of his clients suffered due to poor food choices.

Since that time, climate change has become the major challenge for humanity. Having read reports from The EAT-Lancet Commission and the Intergovernmental Panel on Climate Change (IPCC) during 2019, it became clear to Peter that food production and consumption has an enormous impact on the health of people and their planet. He found that making small adjustments to what we eat can collectively have a significant effect on the reduction of greenhouse gas emissions. It was this that persuaded Peter to create the concept for a book of recipes which can encourage those changes, alongside some stark facts from the reports to reinforce the need for more self-restraint in our food choices.

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