When Business Meets Culture

When Business Meets Culture

by B. Munoz-Seca and J. Riverola
Epub (Kobo), Epub (Adobe)
Publication Date: 24/05/2016

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The cultural sector is gaining increasing importance in our economies, consistantly registering growth rates above average GDP. This book presents insights on how cultural institutions can find new perspectives in their management and provides ideas to hasten culture's role as an economic developer.

ISBN:
9780230295117
9780230295117
Category:
Business strategy
Format:
Epub (Kobo), Epub (Adobe)
Publication Date:
24-05-2016
Language:
English
Publisher:
Palgrave Macmillan UK

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