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The Wal-Mart Effect

The Wal-Mart Effect

How an Out-of-town Superstore Became a Superpower

by Charles Fishman
Paperback
Publication Date: 07/05/2007

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'Such a revealing and fascinating account ... I hope governments are listening' Sunday Times

Charles Fishman takes us into the heart of the biggest company on earth, ever, to show how the 'Wal-Mart effect' shapes lives everywhere, whether for cleaners in America, bicycle-makers in China or salmon farmers in Chile. Now Wal-Mart's influence is so great it can determine everything from working practices to market forces themselves, Fishman asks- how did a shop manage to do all this? And what will the ultimate cost of low prices be?
ISBN:
9780141019796
9780141019796
Category:
Retail sector
Format:
Paperback
Publication Date:
07-05-2007
Language:
English
Publisher:
Penguin Books Ltd
Country of origin:
United Kingdom
Pages:
336
Dimensions (mm):
198x129x19mm
Weight:
0.25kg
Charles Fishman

Charles Fishman is the acclaimed author of One Giant Leap, A Curious Mind (with Brian Grazer), The Wal-Mart Effect, and The Big Thirst. He is a three-time winner of the Gerald Loeb Award, the most prestigious prize in business journalism.

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