The fastest growing age group in America is those over 65, and accordingly, there has been a recent upsurge in interest into how aging is perceived and represented. The Time of Our Lives considers the depiction of aging within visual media. How do stereo-types in the conceptualization of age, particularly the invisibility and infantilization of the elderly, affect us? The book also explores how medical research and new technologies are changing our ideas about aging, longevity, and reproduction, and the cultural quest for "the fountain of youth, " as evidenced through increasingly prevalent "anti-aging" products and cosmetic surgery.