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Market research Books

Displaying results 1-48 of 3,337
Customer Insight Strategies
Customer Insight Strategies
by Christine Bailey
In Stock Aim to send in 1-2 Days
Paperback
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RRP  $48.5
$40.25
Games and Gamification in Market Research
Games and Gamification in Market Research
by Betty Adamou
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Paperback
RRP  $74.8
$68.75
Qualitative Market Research
Qualitative Market Research
by Martin Callingham, Mike Imms and Gill Ereaut
In Stock Aim to send in 1-2 Days
Paperback
RRP  $662.0
$635.25
The New Chameleons
The New Chameleons
by Michael R. Solomon
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RRP  $36.0
$26.35
This is Marketing
This is Marketing
by Seth Godin
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RRP  $35.0
$28.95
The Illusion of Choice
The Illusion of Choice
by Richard Shotton
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$42.75
Marketing to Gen Z
Marketing to Gen Z
by Jeff Fromm and Angie Read
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RRP  $36.29
$27.25
Content Inc. 2nd Edition
Content Inc. 2nd Edition
by Joe Pulizzi
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Hardback
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RRP  $47.95
$29.25
Marketing Research
Marketing Research
by Joseph F. Hair and Bryan Lukas
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Paperback
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RRP  $159.95
$124.25
Consumer Behaviour
Consumer Behaviour
by Deborah J. MacInnis, Rik Pieters, Eugene Chan, Gavin Northey and Wayne Hoyer
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Paperback
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RRP  $159.95
$133.50
Marketing Research 5ed
Marketing Research 5ed
by William Zikmund, Steve D'Alessandro, Hume Winzar, Ben Lowe and Barry J. Babin
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RRP  $164.95
$137.25
Sensory Marketing
Sensory Marketing
by Bertil Hulten
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RRP  $117.0
$87.25
Marketing Research
Marketing Research
by Dan Nunan, David Birks and Naresh Malhotra
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Paperback
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RRP  $153.95
$120.75
Marketing Research, Global Edition
Marketing Research, Global Edition
by Alvin Burns and Ann Veeck
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RRP  $150.95
$123.50
Marketing Research 7ed
Marketing Research 7ed
by Naresh Malhotra
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Paperback
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RRP  $169.95
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Creating Value with Big Data Analytics
Creating Value with Big Data Analytics
by Natasha Walk, Edwin Kooge and Peter C. Verhoef
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Paperback
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RRP  $94.99
$84.50
Qualitative Research from Start to Finish
Qualitative Research from Start to Finish
by Robert K. Yin
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Paperback
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RRP  $130.0
$109.95
Willie's Way
Willie's Way
by Phillip Van Hooser
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Paperback
 
$32.63
Pre-Suasion
Pre-Suasion
by Robert Cialdini
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RRP  $24.99
$21.75
Million Dollar Weekend
Million Dollar Weekend
by Noah Kagan
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RRP  $36.99
$30.25
Brand Management
Brand Management
by Michael Beverland and Pinar Cankurtaran
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Hardback
RRP  $338.0
$324.50
Digital Analytics for Marketing
Digital Analytics for Marketing
by A. Karim Feroz, Gohar F. Khan and Marshall Sponder
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Paperback
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RRP  $105.0
$93.50
Do Penguins Eat Peaches?
Do Penguins Eat Peaches?
by Katie Tucker
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Paperback
 
$39.25
Jobs to Be Done
Jobs to Be Done
by Stephen Wunker, Jessica Wattman and David Farber
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Paperback
RRP  $36.29
$35.90
The Guide to Earned Media
The Guide to Earned Media
by Annie Pace Scranton
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Paperback
 
$69.75
Marketing Planning and Strategy
Marketing Planning and Strategy
by John Dawes
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Paperback
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RRP  $102.0
$81.50
Using Semiotics in Marketing
Using Semiotics in Marketing
by Rachel Lawes
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$100.75
Using Semiotics in Marketing
Using Semiotics in Marketing
by Rachel Lawes
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Hardback
 
$285.80
Better Brand Health
Better Brand Health
by Jenni Romaniuk
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Hardback
RRP  $45.95
$41.75
Assemblage
Assemblage
by Emmanuel Probst
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Hardback
 
$54.80
The Future of Purpose-Driven Branding
The Future of Purpose-Driven Branding
by David Aaker
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Paperback
RRP  $27.45
$25.50
Marketing Analytics
Marketing Analytics
by Mike Grigsby
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Hardback
 
$285.80
Break the Wall
Break the Wall
by Zeynep Aksehirli, Yakov Bart, Kwong Chan and Koen Pauwels
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Paperback
 
$58.50
Research Design
Research Design
by Patricia Leavy
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Paperback
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RRP  $109.0
$92.25
The Digital Experience Company
The Digital Experience Company
by Alfonso de la Nuez
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Hardback
RRP  $44.99
$42.95
Competing on Thought Leadership
Competing on Thought Leadership
by Robert Buday
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RRP  $62.99
$42.90
The Experience Maker
The Experience Maker
by Dan Gingiss
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RRP  $32.99
$28.25
The Experience Maker
The Experience Maker
by Dan Gingiss
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Hardback
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RRP  $48.99
$37.35
Inspiring Green Consumer Choices
Inspiring Green Consumer Choices
by Michael E. Smith
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Paperback
 
$105.25
Creativity and Marketing
Creativity and Marketing
by Eleonora Pantano
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Hardback
 
$205.75
The Machine Age of Customer Insight
The Machine Age of Customer Insight
by Martin Einhorn, Michael Löffler, Andreas Herrmann, Pia Burghartz and Emanuel de Bellis
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Paperback
 
$95.50
Conducting Online Research on Amazon Mechanical Turk and Beyond
Conducting Online Research on Amazon Mechanical Turk and Beyond
by Leib Litman and Jonathan Robinson
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Paperback
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RRP  $141.0
$77.35
Using Semiotics in Marketing
Using Semiotics in Marketing
by Rachel Lawes
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Paperback
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RRP  $76.8
$61.90
Testing Business Ideas
Testing Business Ideas
by Alexander Osterwalder and David J. Bland
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Paperback
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RRP  $61.95
$44.75
Hooked
Hooked
by Nir Eyal
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Hardback
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RRP  $27.99
$23.75
Guanxi in the Western Context
Guanxi in the Western Context
by Barbara Xiaoyu Wang
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Hardback
 
$105.25
Contemporary Consumer Culture Theory
Contemporary Consumer Culture Theory
by John F. Sherry and Eileen M Fischer
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Paperback
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RRP  $91.99
$74.25
Wine Positioning
Wine Positioning
by Pierre Mora
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Paperback
 
$119.75