
-
Books
-
Education
-
eBooks
-
Audio Books
-
Film & TV
-
Calendars, Diaries & Stationery
-
Giftshop
RRP means 'Recommended Retail Price' and is the price our supplier recommends to retailers that the product be offered for sale. It does not necessarily mean the product has been offered or sold at the RRP by us or anyone else.
This best-selling and marketing-leading product introduces marketing through the lens of creating value for customers.
With engaging real-world examples and information, Principles of Marketing shows students how customer value - creating it and capturing it - drives every effective marketing… more
This best-selling and marketing-leading product introduces marketing through the lens of creating value for customers.
With engaging real-world examples and information, Principles of Marketing shows students how customer value - creating it and capturing it - drives every effective marketing strategy.
The 8th Edition reflects the latest trends in marketing, including new coverage on online, social media, mobile, and other digital technologies to build customer engagement, brand community and sales, as well as wider coverage of cases and examples from an Australian perspective.
Now also available in Revel as a separate sale! Contact Pearson for further information or click here https://www.pearson.com/au/revel
lessThis item is In Stock in our Sydney warehouse and should be sent from our warehouse within 1-2 working days.
Once sent we will send you a Shipping Notification which includes online tracking.
Please check the estimated delivery times below for your region, for after your order is despatched from our warehouse:
ACT Metro 2 working days
NSW Metro 2 working days
NSW Rural 2 - 3 working days
NSW Remote 2 - 5 working days
NT Metro 3 - 6 working days
NT Remote 4 - 10 working days
QLD Metro 2 - 4 working days
QLD Rural 2 - 5 working days
QLD Remote 2 - 7 working days
SA Metro 2 - 5 working days
SA Rural 3 - 6 working days
SA Remote 3 - 7 working days
TAS Metro 3 - 6 working days
TAS Rural 3 - 6 working days
VIC Metro 2 - 3 working days
VIC Rural 2 - 4 working days
VIC Remote 2 - 5 working days
WA Metro 3 - 6 working days
WA Rural 4 - 8 working days
WA Remote 4 - 12 working days
Express Post is available if ALL items in your Shopping Cart are listed as 'In Stock'.
Thanks for reviewing Principles of Marketing. We will process your review. Accepted reviews will be posted within 3-7 business days.
Be the first to know, stay up to date with what's trending and get staff picks in your inbox with our newsletter
Public: Allow anyone to view or shop your List
Private: No one can view or shop your List
We have kept your A&R details for your new Angus & Robertson account
We also noticed that you have previously shopped at Bookworld. Would you like us to keep your Bookworld order history?
We also noticed that you have an account on Bookworld. Would you like us to keep your Bookworld details, including delivery addresses, order history and citizenship information?
Share This Book