Erik Østenkjær is one of the world's leaders in performance psychology and mental training and focuses on the present moment and the will.

It is his experience that the ability to live life in the present, where there are neither obstacles from the past nor fear of the future, is what is required to live life to the fullest.

"NOW – The most important moment in your life" is for anyone who wants to improve quality of life. It was written to inspire and support the process of changing a difficult life into a happy life. The ability to live in the moment is the foundation for this good life. It is exactly in the moment that life exists – here you have power over your life, and can obtain harmony with yourself.

As a tool for psychological treatment, the present is both the "end" and just as much the means to a good life.